Dimensional Direct Mail™


Send direct mail with personality and value. It's time to stand out - literally.
If you’ve ever received a “lumpy mailer,” you know it’s impossible to resist reaching out to rip it open and discover the hidden treasure that awaits you. Statistically, adding dimension to your correspondence almost guarantees your customer will open your mail before your flat competitor. The Nurture Institute optimized this concept using our powerful Nurture Methodology to add sophistication and value.

Dimensional Direct Mail™ outperforms other direct mail campaigns by providing valuable information and enclosures to your customers and prospects over an extended period of time. Every element of your program is carefully designed to show them you understand their business and challenges. Over time, you’ll earn a loyal following and top of mind awareness so when they’re ready to buy, it’s you who gets the call.  

Our first step is to learn the goals and differentiators of your business and help you establish your target market. This allows us to design elements that resonate with your customers and prospects.

Your custom Dimensional Direct Mail™ program includes several strategic components:

  • A Creative Plan: We find unique themes or "metaphors" so every mailing is memorable and entertaining
  • Dimensional Metaphors: An attention-grabbing enclosure that adds dimension to your mailing and embraces the metaphor. Carefully chosen to provide real value.
  • Personal Introduction: Professional writers create compelling letters to engage your customer right away. Each letter will feel specific to their industry and challenges.
  • Consistent Delivery: Programs are designed to deliver your message over a minimum 12-month period. Anything less defeats the principles and strength of nurture marketing.
  • Fulfillment Services: Can’t do it yourself, let the Nurture Institute’s Direct Mail Fulfillment Center do it for you